1. Important Notice
This Privacy Policy explains how Mayfair Mortgage Co (“we”, “us”, or “our”) collects, uses, and protects your personal data. It also describes your rights regarding your personal data and how you can exercise them. Please read this policy carefully.
We are the “controller” of the personal data you provide to us. We are committed to protecting your privacy and ensuring your personal data is handled securely and in accordance with applicable laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
You have the right to object to the processing of your personal data for our legitimate business interests or for direct marketing purposes (including any related profiling). For more details, see section 7. Your Rights.
2. Personal Data We May Collect and Why
Personal data refers to any information that identifies you personally, either directly or indirectly.
We may collect the following categories of personal data:
| Category | Purpose |
|---|---|
|
Contact details |
To respond to your enquiries and provide our services. |
|
Correspondence |
To keep records of our communication with you. |
|
Survey responses |
For research purposes, if you choose to participate. |
|
Transaction details |
To process payments and manage orders and services provided to you. |
|
Website usage data |
To analyse how our website is used and improve user experience. |
3. How We Use Your Personal Data
We use your personal data for the following purposes:
– To provide you with the products and services you request.
– To communicate service updates, including changes to our terms and policies.
– For direct marketing purposes (if you have consented or we are otherwise permitted by law).
– To monitor website usage and personalise your experience.
– To offer customer support and manage any enquiries or complaints.
– To maintain accurate records and manage our business operations.
– To detect, investigate, and prevent fraud and comply with legal obligations.
4. Legal Grounds for Processing
We only process your personal data where a legal basis applies. These include:
| Legal Ground | When It Applies |
|---|---|
|
Consent |
You have given clear consent for us to process your data for a specific purpose (e.g., marketing communications). |
|
Contract performance |
Processing is necessary for us to fulfil our contract with you (e.g., providing mortgage services). |
|
Legal obligation |
We need to process your data to comply with legal or regulatory obligations (e.g., fraud prevention). |
|
Legitimate interests |
Processing is necessary for our legitimate business interests, provided these are not overridden by your data rights. |
5. Who We Share Your Personal Data With
We may share your personal data with:
– Our suppliers and service providers who help deliver our services (e.g., IT providers).
– Regulatory authorities or law enforcement agencies if required by law.
– Third parties outside the European Economic Area (EEA), where appropriate safeguards are in place.
6. How Long We Keep Your Personal Data
We retain personal data only for as long as necessary. The retention period depends on the nature of the data and the reasons for its collection, including:
– Legal requirements to retain certain data.
– The limitation period for legal claims.
– Business needs and operational requirements.
When we no longer need your data, we securely delete or anonymise it.
7. Your Rights
You have the following rights regarding your personal data:
| Right | What It Means |
|---|---|
|
Right to be informed |
Right to be informed You have the right to clear information about how we use your data. |
|
Right of access |
Right of access You can request access to the personal data we hold about you. |
|
Right to rectification |
You can request correction of inaccurate or incomplete data. |
|
Right to erasure |
You can request that we delete your data in certain circumstances (“right to be forgotten”). |
|
Right to restrict processing |
You can request we stop using your data in certain circumstances while retaining it for legal reasons. |
|
Right to data portability |
Right to data portability You can request a copy of your data in a common format and have it transferred to another provider. |
|
Right to object |
You can object to the processing of your data for direct marketing or our legitimate interests. |
|
Right to withdraw consent |
Where we rely on your consent, you can withdraw it at any time. |
|
Right to complain |
You can complain to the Information Commissioner’s Office (ICO) if you are concerned about how we handle data. |
8. How to Contact Us
If you wish to exercise any of your data rights, or if you have questions about this Privacy Policy, please contact us at:
Email: chanelle@mayfair-mortgage.co.uk
If you are not satisfied with our response, you can contact the ICO:
– Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
– Phone: 0303 123 1113
– Website: ico.org.uk
9. Links to Other Websites
Our website may include links to external websites. This Privacy Policy does not cover these third-party websites. We encourage you to read their privacy statements. We are not responsible for the privacy practices of other sites.
10. Changes to This Privacy Policy
This Privacy Policy was last updated on 20 March 2025.
We may update it from time to time, so we encourage you to review this policy regularly.